Privacy Policy
This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from Rustic Ruchulu (the “Site”).
Personal information we collect: When you access the Site, we automatically gather certain details about your device, such as your web browser type, IP address, time zone, and some cookies stored on your device. As you navigate through the Site, we also collect data regarding the specific pages or products you view, the websites or search queries that directed you to our Site, and information about how you engage with the Site. We refer to this automatically gathered data as “Device Information.”
We gather Device Information using the following methods:
Cookies:These are small data files stored on your computer or device, often containing a unique anonymous identifier. To learn more about cookies and how to disable them, please visit
http://www.allaboutcookies.org.
Log files:These record actions that take place on the Site and collect information such as your IP address, browser type, Internet service provider, referring and exit pages, and the date and time of your visit.
Web beacons, tags, and pixels:These are electronic tools used to monitor how you interact with the Site.
In addition, when you make a purchase or try to place an order on the Site, we collect certain personal details from you. This includes your name, billing and shipping addresses, payment details (such as credit card numbers), email address, and phone number. We refer to this set of information as “Order Information.”
When we mention Personal Information in this Privacy Policy, we are referring to both Device Information and Order Information.
How We Use Your Personal Information
We primarily use the Order Information we collect to process and complete any orders placed through the Site. This includes handling your payment details, organizing the shipment of your products, and sending you invoices and/or order confirmations. In addition, we use this information to:
1) Stay in touch with you;
2) Review orders for signs of potential fraud or security risks; and
3) Share information or promotional content about our products or services, in accordance with your stated preferences.
We also use the Device Information we collect to assist in identifying potential threats or fraudulent activity (particularly by analyzing your IP address). More broadly, this data helps us enhance and refine the performance of our Site—for example, by analyzing customer browsing behavior and evaluating the effectiveness of our marketing and advertising efforts.
Sharing Your Personal Information
We share your Personal Information with trusted third-party partners to help us use it in the ways outlined above. For instance, we use Hostgator to operate our online store — you can learn more about how Hostgator handles your Personal Information by visiting:
https://www.newfold.com/privacy-center.
In certain circumstances, we may also disclose your Personal Information if required by law — for example, to comply with legal obligations, respond to a court order, subpoena, or lawful request, or to protect our legal rights.
Do not track
Please note that we do not alter our Site’s data collection and use practices when we see a Do Not Track signal from your browser.
Your rights
If you are a European resident, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below.
Additionally, if you are a European resident we note that we are processing your information in order to fulfil contracts we might have with you (for example if you make an order through the Site), or otherwise to pursue our legitimate business interests listed above. Additionally, please note that your information will be transferred outside of Europe, including to Canada and the United States.
Data retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes
We may update this privacy policy from time to time in order to reflect, for example, changes to our practices or for other operational, legal or regulatory reasons.
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